Sentana
β
Read between the lines, in real time, to turn feedback into foresight!

In fields ranging from politics and advertising to entertainment, Real-Time-Response (RTR) to mediated content studies, or Dial Testing as otherwise known, have been conducted, almost exclusively, in the laboratory. No more! β is bringing RTR studies to the web, where they can be conducted in real-world conditions, away from the artificial environment of the lab, and closer to where your audience is.

β helps you uncover the heartbeat of you media to understand reactions and build actions!

      Web-based platform that allows you to RTR studies in real-world conditions.
      Based on solid research design principles. Designed by researchers.
      You design and manage your own studies. Imagination is the limit.
      Fully asynchronous. You are not tied to a date, time, or location.
      Collect the data your way, on your schedule. Download data and logs, anytime.
      Download everything we collect for your study is at your fingertips, any time.
      Web-based platform that allows you to RTR studies in real-world conditions.
      Based on solid research design principles. Designed by researchers.
      You design and manage your own studies. Imagination is the limit.
      Fully asynchronous. You are not tied to a date, time, or location.
      Collect the data your way, on your schedule. Download data and logs, anytime.
      Download everything we collect for your study is at your fingertips, any time.

β is still in beta, but ready for you to check it out!

Get Started
For now β is free to use. We will notify you in advance of any changes.